Consumer brand revival · Trademark IP

The brands America never forgot.

RetroBrands U.S.A. acquires iconic American trademarks after their original owners abandon them: Hai Karate, Victrola, Tender Vittles, Sani-Flush. Then it brings them back to market with licensing and manufacturing partners.

View the portfolio Email Jeff Kaplan
Brand properties
in the portfolio
44
Published brand
style guides
36
Abandoned-mark
acquisition focus
USPTO

Counted from the portfolio published at retrobrands.net, June 2026.

Plate №1From the portfolio
Hai Karate brand tile Victrola brand tile Tender Vittles brand tile Tegrin brand tile Di-Gel brand tile Puss 'n Boots brand tile

Brand artwork as published at retrobrands.net

The model

How a dormant brand comes back.

  1. Identify the abandoned mark

    The USPTO defines an abandoned brand as one out of commercial use for more than three years with no intent to resume. RetroBrands actively seeks out famous trademarks that are no longer important to their original owners, but still mean something to the people who grew up with them.

  2. Acquire the trademark IP

    The focus is the intellectual property: the trademarks themselves, not inventory or real estate. Rights have been acquired in a myriad of ways, with an entrepreneurial, flexible approach to deal structure.

  3. Revive it with partners

    Contract manufacturers, licensing partners, and investors bring each brand back to shelves. The common link across the portfolio isn't manufacturing synergy. It's strong, favorable consumer brand awareness that never went away.

The portfolio

Forty-four properties. One common link: America remembers them.

  • Hai KarateHai Karate®
  • VictrolaVictrola™
  • TegrinTegrin®
  • DashDash™
  • Tender VittlesTender Vittles®
  • Di-GelDi-Gel®
  • Puss 'n BootsPuss 'n Boots®
  • DrixoralDrixoral™
  • Ken-L RationKen-L Ration®
  • AftateAftate®
  • Sani-FlushSani-Flush™
  • +33more in the registry index

Registry index

Every property on display.

As displayed at retrobrands.net/our-brands-2 · June 2026

  1. Aftate
  2. August Max Woman
  3. Cat Fancy
  4. Chuck Wagon
  5. Clara Bow
  6. Dash
  7. Diaper Guard
  8. Di-Gel
  9. Dog Fancy
  10. Dream Phone
  11. Drive Ya Nuts!
  12. Drixoral
  13. Encaprin
  14. Eskimo Pie
  15. Feather Craft
  16. Freshen-Up
  17. Golfsmith
  18. Hai Karate
  19. Helene Curtis
  20. Hi-Q
  21. Ken-L Ration
  22. Kinney Shoes
  23. Ladies' Home Journal
  24. Little Toot
  25. Mexican Hats
  26. Miami Sound Machine
  27. Mickey Dora
  28. Mr. Goodwrench
  29. Mr. Microphone
  30. Musterole
  31. Petite Sophisticate
  32. Puss 'n Boots
  33. Sani-Flush
  34. Screaming Yellow Zonkers
  35. Seldane
  36. Short & Sassy
  37. Smash-Up Derby
  38. Stripe
  39. Tegrin
  40. Tender Vittles
  41. The Last Straw
  42. Tidy Wipes
  43. Topol
  44. Victrola

“RetroBrands U.S.A. LLC itself is not an advisor, agent, banker, or broker.”

About Us, retrobrands.net

Bring one back with us.

RetroBrands is seeking sophisticated contract manufacturers, licensing partners, and investors to return these iconic consumer brands to market.

jeff@retrobrands.net

Jeff Kaplan, President, RetroBrands U.S.A. LLC